An unhappy holiday for Target customers
A week before Christmas, Target in the US revealed it had suffered a massive payment card data breach, with some 40 million customers affected. Details of the breach are still emerging. No well-informed criticism has yet to emerge of Target's security; instead most observers say that Target has very serious security, and therefore this latest attack must have been very sophisticated, or else an inside job. It appears Target was deemed PCI-DSS compliant -- which only goes to prove yet again the futility of the PCI audit regime for deterring organized criminals.
Security analyst Brian Krebs has already seen evidence of a "fire sale" on carding sites. Cardholder records are worth several dollars each, up to $44 according to Krebs for "fresh" accounts. So the Return on Investment for really big attacks like this one on Target (and before that, on Adobe, Heartland Payments Systems, TJMaxx and Sony) can approach one billion dollars.
We have to face the fact that no amount of conventional IT security can protect a digital asset worth a billion dollars. Conventional security can repel amateur attacks and prevent accidental losses, but security policies, audits and firewalls are not up to the job when a determined thief knows what they're looking for.
It's high time that we rendered payment card data immune to criminal reuse. This is not a difficult technological problem; it's been solved before in Card Present transactions around the world, and with a little will power, the payments industry could do it again for Internet payments, nullifying the black market in stolen card data.
A history of strong standardisation
The credit card payments system is a paragon of standardisation. No other industry has such a strong history of driving and adopting uniform technologies, infrastructure and business processes. No matter where you keep a bank account, you can use a globally branded credit card to go shopping in almost every corner of the planet. This seamless interoperability is created by the universal Four Party settlement model, and a long-standing plastic card standard that works the same with ATMs and merchant terminals absolutely everywhere.
So with this determination to facilitate trustworthy and supremely convenient spending in worldwide, it's astonishing that the industry is still yet to standardise Internet payments! We have for the most part settled on the EMV chip card standard for in-store transactions, but online we use a wide range of confusing, piecemeal and largely ineffective security measures. As a result, Card Not Present (CNP) fraud has boomed. I argue that all card payments -- offline and online -- should be properly secured using standardised hardware. In particular, CNP transactions should either use the very same EMV chip and cryptography as do Card Present payments, or it should exploit the capability of mobile handsets and especially Secure Elements.
CNP Fraud trends
The Australian Payments Clearing Association (APCA) releases twice-yearly card fraud statistics, broken down by fraud type: skimming & carding, Card Not Present, stolen cards and so on. Lockstep Consulting monitors the APCA releases and compiles a longitudinal series. The latest Australian card fraud figures are shown below.
APCA like other regulators tend to varnish the rise in CNP fraud, saying it's smaller than the overall rise in e-commerce. There are several ways to interpret this contextualization. The population-wide systemic advantages of e-commerce can indeed be said to outweigh the fraud costs, yet this leaves the underlying vulnerability to payments fraud unaddressed, and ignores the qualitative problems suffered by the individual victims of fraud (as they say, history is written by the winners). It's pretty complacent to play down fraud as being small compared with the systemic benefit of shopping online; it would be like meekly attributing a high road toll to the popularity of motor cars. At some point, we have to do something about safety![And note very carefully that online fraud and online shopping are not in fact two sides of the same coin. Criminals obtain most of their stolen card data from offline retail and processing environments. It's a bit rude to argue CNP fraud is small as a proportion of e-commerce when some people who suffer from stolen card data might have never shopped online in their lives!]
Frankly it's a mystery why the payments industry seems so bamboozled by CNP fraud, because technically it's a very simple problem. And it's one we've already solved elsewhere. For Card Not Present fraud is simply online carding.
Skimming and Carding
In carding, criminals replicate stolen customer data on blank cards; with CNP fraud they replay stolen data on merchant servers.
A magstripe card stores the customer's details as a string of ones and zeroes, and presents them to a POS terminal or ATM in the clear. It's child's play for criminals to scan the bits and copy them to a blank card.
The payments industry responded to skimming and carding with EMV (aka Chip-and-PIN). EMV replaces the magnetic storage with an integrated circuit, but more importantly, it secures the data transmitted from card to terminal. EMV works by first digitally signing those ones and zeros in the chip, and then verifying the signature at the terminal. The signing uses a Private Key unique to the cardholder and held safely inside the chip where it cannot be tampered with by fraudsters. It is not feasible to replicate the digital signature without having access to the inner workings of the chip, and thus EMV cards resist carding.
Online card fraud
Conventional Card Not Present (CNP) transactions are vulnerable because, like the old magstripe cards themselves, they rest on cleartext cardholder data. On its own, a merchant server cannot tell the difference between the original card data and a copy, just as a terminal cannot tell an original magstripe card from a criminal's copy.
Despite the simplicity of the root problem, the past decade has seen a bewildering patchwork of flimsy and expensive online payments fixes. Various One Time Passwords have come and gone, from scratchy cards to electronic key fobs. Temporary SMS codes have been popular for two-step verification of transactions but were recently declared unfit for purpose by the Communications Alliance in Australia, a policy body representing the major mobile carriers.
Meanwhile, extraordinary resources have been squandered on the novel "3D Secure" scheme (MasterCard SecureCode and Verified by Visa). 3D Secure take-up is piecemeal; it's widely derided by merchants and customers alike. It upsets the underlying Four Party settlements architecture, slowing transactions to a crawl and introducing untold legal complexities.
A solution is at hand -- we've done it before
Why doesn't the card payments industry go back to its roots, preserve its global architecture and standards, and tackle the real issue? We could stop most online fraud by using the same chip technologies we deployed to kill off skimming.
It is technically simple to reproduce the familiar card-present user experience in a standard computer or in digital form on a smart phone. It would just take the will of the financial services industry to standardise digital signatures on payment messages sent from a card holder's device or browser to a merchant server.
And there is ample room for innovative payments modalities in online and mobile commerce settings:
All serious payments systems use hardware security. The classic examples include SIM cards, EMV, the Hardware Security Modules mandated by regulators in all ATMs, and the Secure Elements of NFC mobile devices. With well-designed hardware security, we gain a lasting upper hand in the cybercrime arms race.
The Internet and mobile channels will one day overtake the traditional physical payments medium. Indeed, commentators already like to say that the "digital economy" is simply the economy. Therefore, let us stop struggling with stopgap Internet security measures, and let us stop pretending that PCI-DSS audits will stop organised crime stealing card numbers by the million. Instead, we should kill two birds with one stone, and use chip technology to secure both Card Present and CNP transactions, to deliver the same high standards of usability and security in all channels.
Until we render stolen card data useless to criminals, the Return on Investment will remain high for even very sophisticated attacks (or simply bribing insiders), and spectacular data breaches like Target's will continue.
Facebook's challenge to the Collection Limitation Principle
An extract from our chapter in the forthcoming Encyclopedia of Social Network Analysis and Mining (to be published by Springer in 2014).
Stephen Wilson, Lockstep Consulting, Sydney, Australia.
Anna Johnston, Salinger Privacy, Sydney, Australia.
- Facebook's business practices pose a risk of non-compliance with the Collection Limitation Principle (OECD Privacy Principle No. 1, and corresponding Australian National Privacy Principles NPP 1.1 through 1.4).
- Privacy problems will likely remain while Facebook's business model remains unsettled, for the business is largely based on collecting and creating as much Personal Information as it can, for subsequent and as yet unspecified monetization.
- If an OSN business doesn't know how it is eventually going to make money from Personal Information, then it has a fundamental difficulty with the Collection Limitation principle.
Facebook is an Internet and societal phenomenon. Launched in 2004, in just a few years it has claimed a significant proportion of the world's population as regular users, becoming by far the most dominant Online Social Network (OSN). With its success has come a good deal of controversy, especially over privacy. Does Facebook herald a true shift in privacy values? Or, despite occasional reckless revelations, are most users no more promiscuous than they were eight years ago? We argue it's too early to draw conclusions about society as a whole from the OSN experience to date. In fact, under laws that currently stand, many OSNs face a number of compliance risks in dozens of jurisdictions.
Over 80 countries worldwide now have enacted data privacy laws, around half of which are based on privacy principles articulated by the OECD. Amongst these are the Collection Limitation Principle which requires businesses to not gather more Personal Information than they need for the tasks at hand, and the Use Limitation Principle which dictates that Personal Information collected for one purpose not be arbitrarily used for others without consent.
Overt collection, covert collection (including generation) and "innovative" secondary use of Personal Information are the lifeblood of Facebook. While Facebook's founder would have us believe that social mores have changed, a clash with orthodox data privacy laws creates challenges for the OSN business model in general.
This article examines a number of areas of privacy compliance risk for Facebook. We focus on how Facebook collects Personal Information indirectly, through the import of members' email address books for "finding friends", and by photo tagging. Taking Australia's National Privacy Principles from the Privacy Act 1988 (Cth) as our guide, we identify a number of potential breaches of privacy law, and issues that may be generalised across all OECD-based privacy environments.
Australian law tends to use the term "Personal Information" rather than "Personally Identifiable Information" although they are essentially synonymous for our purposes.
Terms of reference: OECD Privacy Principles and Australian law
The Organisation for Economic Cooperation and Development has articulated eight privacy principles for helping to protect personal information. The OECD Privacy Principles are as follows:
- 1. Collection Limitation Principle
- 2. Data Quality Principle
- 3. Purpose Specification Principle
- 4. Use Limitation Principle
- 5. Security Safeguards Principle
- 6. Openness Principle
- 7. Individual Participation Principle
- 8. Accountability Principle
Of most interest to us here are principles one and four:
- Collection Limitation Principle: There should be limits to the collection of personal data and any such data should be obtained by lawful and fair means and, where appropriate, with the knowledge or consent of the data subject.
- Use Limitation Principle: Personal data should not be disclosed, made available or otherwise used for purposes other than those specified in accordance with [the Purpose Specification] except with the consent of the data subject, or by the authority of law.
At least 89 counties have some sort of data protection legislation in place [Greenleaf, 2012]. Of these, in excess of 30 jurisdictions have derived their particular privacy regulations from the OECD principles. One example is Australia.
We will use Australia's National Privacy Principles NPPs in the Privacy Act 1988 as our terms of reference for analysing some of Facebook's systemic privacy issues. In Australia, Personal Information is defined as: information or an opinion (including information or an opinion forming part of a database), whether true or not, and whether recorded in a material form or not, about an individual whose identity is apparent, or can reasonably be ascertained, from the information or opinion.
One of the most significant collections of Personal Information by Facebook is surely the email address book of those members that elect to have the site help "find friends". This facility provides Facebook with a copy of all contacts from the address book of the member's nominated email account. It's the very first thing that a new user is invited to do when they register. Facebook refer to this as "contact import" in the Data Use Policy (accessed 10 August 2012).
"Find friends" is curtly described as "Search your email for friends already on Facebook". A link labelled "Learn more" in fine print leads to the following additional explanation:
- "Facebook won't share the email addresses you import with anyone, but we will store them on your behalf and may use them later to help others search for people or to generate friend suggestions for you and others. Depending on your email provider, addresses from your contacts list and mail folders may be imported. You should only import contacts from accounts you've set up for personal use." [underline added by us].
Without any further elaboration, new users are invited to enter their email address and password if they have a cloud based email account (such as Hotmail, gmail, Yahoo and the like). These types of services have an API through which any third party application can programmatically access the account, after presenting the user name and password.
It is entirely possible that casual users will not fully comprehend what is happening when they opt in to have Facebook "find friends". Further, there is no indication that, by default, imported contact details are shared with everyone. The underlined text in the passage quoted above shows Facebook reserves the right to use imported contacts to make direct approaches to people who might not even be members.
Importing contacts represents an indirect collection by Facebook of Personal Information of others, without their authorisation or even knowledge. The short explanatory information quoted above is not provided to the individuals whose details are imported and therefore does not constitute a Collection Notice. Furthermore, it leaves the door open for Facebook to use imported contacts for other, unspecified purposes. The Data Use Policy imposes no limitations as to how Facebook may make use of imported contacts.
Privacy harms are possible in social networking if members blur the distinction between work and private lives. Recent research has pointed to the risky use of Facebook by young doctors, involving inappropriate discussion of patients [Moubarak et al, 2010]. Even if doctors are discreet in their online chat, we are concerned that they may run foul of the Find Friends feature exposing their connections to named patients. Doctors on Facebook who happen to have patients in their web mail address books can have associations between individuals and their doctors become public. In mental health, sexual health, family planning, substance abuse and similar sensitive fields, naming patients could be catastrophic for them.
While most healthcare professionals may use a specific workplace email account which would not be amenable to contacts import, many allied health professionals, counselors, specialists and the like run their sole practices as small businesses, and naturally some will use low cost or free cloud-based email services. Note that the substance of a doctor's communications with their patients over web mail is not at issue here. The problem of exposing associations between patients and doctors arises simply from the presence of a name in an address book, even if the email was only ever used for non-clinical purposes such as appointments or marketing.
One of Facebook's most "innovative" forms of Personal Information Collection would have to be photo tagging and the creation of biometric facial recognition templates.
Photo tagging and "face matching" has been available in social media for some years now. On photo sharing sites such as Picasa, this technology "lets you organize your photos according to the people in them" in the words of the Picasa help pages. But in more complicated OSN settings, biometrics has enormous potential to both enhance the services on offer and to breach privacy.
In thinking about facial recognition, we start once more with the Collection Principle. Importantly, nothing in the Australian Privacy Act circumscribes the manner of collection; no matter how a data custodian comes to be in possession of Personal Information (being essentially any data about a person whose identity is apparent) they may be deemed to have collected it. When one Facebook member tags another in a photo on the site, then the result is that Facebook has overtly but indirectly collected PI about the tagged person.
Facial recognition technologies are deployed within Facebook to allow its servers to automatically make tag suggestions; in our view this process constitutes a new type of Personal Information Collection, on a potentially vast scale.
Biometric facial recognition works by processing image data to extract certain distinguishing features (like the separation of the eyes, nose, ears and so on) and computing a numerical data set known as a template that is highly specific to the face, though not necessarily unique. Facebook's online help indicates that they create templates from multiple tagged photos; if a user removes a tag from one of their photo, that image is not used in the template.
Facebook subsequently makes tag suggestions when a member views photos of their friends. They explain the process thus:
- "We are able to suggest that your friend tag you in a picture by scanning and comparing your friend‘s pictures to information we've put together from the other photos you've been tagged in".
So we see that Facebook must be more or less continuously checking images from members' photo albums against its store of facial recognition templates. When a match is detected, a tag suggestion is generated and logged, ready to be displayed next time the member is online.
What concerns us is that the proactive creation of biometric matches constitutes a new type of PI Collection, for Facebook must be attaching names -- even tentatively, as metadata -- to photos. This is a covert and indirect process.
Photos of anonymous strangers are not Personal Information, but metadata that identifies people in those photos most certainly is. Thus facial recognition is converting hitherto anonymous data -- uploaded in the past for personal reasons unrelated to photo tagging let alone covert identification -- into Personal Information.
Facebook limits the ability to tag photos to members who are friends of the target. This is purportedly a privacy enhancing feature, but unfortunately Facebook has nothing in its Data Use Policy to limit the use of the biometric data compiled through tagging. Restricting tagging to friends is likely to actually benefit Facebook for it reduces the number of specious or mischievous tags, and it probably enhances accuracy by having faces identified only by those who know the individuals.
A fundamental clash with the Collection Limitation Principle
In Australian privacy law, as with the OECD framework, the first and foremost privacy principle concerns Collection. Australia's National Privacy Principle NPP 1 requires that an organisation refrain from collecting Personal Information unless (a) there is a clear need to collect that information; (b) the collection is done by fair means, and (c) the individual concerned is made aware of the collection and the reasons for it.
The core business model of many Online Social Networks is to take advantage of Personal Information, in many and varied ways. From the outset, Facebook founder, Mark Zuckerberg, appears to have been enthusiastic for information built up in his system to be used by others. In 2004, he told a colleague "if you ever need info about anyone at Harvard, just ask" (as reported by Business Insider). Since then, Facebook has experienced a string of privacy controversies, including the "Beacon" sharing feature in 2007, which automatically imported members' activities on external websites and re-posted the information on Facebook for others to see.
Facebook's privacy missteps are characterised by the company using the data it collects in unforeseen and barely disclosed ways. Yet this is surely what Facebook's investors expect the company to be doing: innovating in the commercial exploitation of personal information. The company's huge market valuation derives from a widespread faith in the business community that Facebook will eventually generate huge revenues. An inherent clash with privacy arises from the fact that Facebook is a pure play information company: its only significant asset is the information it holds about its members. There is a market expectation that this asset will be monetized and maximised. Logically, anything that checks the network's flux in Personal Information -- such as the restraints inherent in privacy protection, whether adopted from within or imposed from without -- must affect the company's futures.
Perhaps the toughest privacy dilemma for innovation in commercial Online Social Networking is that these businesses still don't know how they are going to make money from their Personal Information lode. Even if they wanted to, they cannot tell what use they will eventually make of it, and so a fundamental clash with the Collection Limitation Principle remains.
An earlier version of this article was originally published by LexisNexis in the Privacy Law Bulletin (2010).
- Greenleaf G., "Global Data Privacy Laws: 89 Countries, and Accelerating", Privacy Laws & Business International Report, Issue 115, Special Supplement, February 2012 Queen Mary School of Law Legal Studies Research Paper No. 98/2012
- Moubarak G., Guiot A. et al "Facebook activity of residents and fellows and its impact on the doctor--patient relationship" J Med Ethics, 15 December 2010
I've written a new Constellation Research "Quark" Report on the FIDO Alliance ("Fast Identity Online"), a fresh, fast growing consortium working out protocols and standards to connect authentication endpoints to services.
With a degree of clarity that is uncommon in Identity and Access Management (IDAM), FIDO envisages simply "doing for authentication what Ethernet did for networking".
Not quite one year old, 2013, the FIDO Alliance has already grown to nearly 70 members, amongst which are heavyweights like Google, Lenovo, MasterCard, Microsoft and PayPal as well as a dozen biometrics vendors and several global players in the smartcard supply chain.
STOP PRESS! Discover Card joined a few days ago at board level.
FIDO is different. The typical hackneyed IDAM elevator pitch in promises to "fix the password crisis" but usually with unintended impacts on how business is done. Most IDAM initiatives unwittingly convert clear-cut technology problems into open-ended business transformation problems.
In welcome contrast, FIDO’s mission is clear cut: it seeks to make strong authentication interoperable between devices and servers. When users have activated FIDO-compliant endpoints, reliable fine-grained information about the state of authentication becomes readily discoverable by any server, which can then make access control decisions according to its own security policy.
FIDO is not about federation; it's not even about "identity"!
With its focus, pragmatism and critical mass, FIDO is justifiably today’s go-to authentication industry standards effort.
For more detail, please have a look at The FIDO Alliance at the Constellation Research website.
The cover of Newsweek magazine on 27 July 1970 featured an innocent couple being menaced by cameras and microphones and new technologies like computer punch cards and paper tape. The headline hollered “IS PRIVACY DEAD?”.
The same question has been posed every few years ever since.
In 1999, Sun Microsystems boss Scott McNally urged us to “get over” the idea we have “zero privacy”; in 2008, Ed Giorgio from the Office of the US Director of National Intelligence chillingly asserted that “privacy and security are a zero-sum game”; Facebook’s Mark Zuckerberg proclaimed in 2010 that privacy was no longer a “social norm”. And now the scandal around secret surveillance programs like PRISM and the Five Eyes’ related activities looks like another fatal blow to privacy. But the fact that cynics, security zealots and information magnates have been asking the same rhetorical question for over 40 years suggests that the answer is No!
PRISM, as revealed by whistle blower Ed Snowden, is a Top Secret electronic surveillance program of the US National Security Agency (NSA) to monitor communications traversing most of the big Internet properties including, allegedly, Apple, Facebook, Google, Microsoft, Skype, Yahoo and YouTube. Relatedly, intelligence agencies have evidently also been obtaining comprehensive call records from major telephone companies, eavesdropping on international optic fibre cables, and breaking into the cryptography many take for granted online.
In response, forces lined up at tweet speed on both sides of the stereotypical security-privacy divide. The “hawks” say privacy is a luxury in these times of terror, if you've done nothing wrong you have nothing to fear from surveillance, and in any case, much of the citizenry evidently abrogates privacy in the way they take to social networking. On the other side, libertarians claim this indiscriminate surveillance is the stuff of the Stasi, and by destroying civil liberties, we let the terrorists win.
Governments of course are caught in the middle. President Obama defended PRISM on the basis that we cannot have 100% security and 100% privacy. Yet frankly that’s an almost trivial proposition. It's motherhood. And it doesn’t help to inform any measured response to the law enforcement challenge, for we don’t have any tools that would let us design a computer system to an agreed specification in the form of, say “98% Security + 93% Privacy”. It’s silly to us the language of “balance” when we cannot measure the competing interests objectively.
Politicians say we need a community debate over privacy and national security, and they’re right (if not fully conscientious in framing the debate themselves). Are we ready to engage with these issues in earnest? Will libertarians and hawks venture out of their respective corners in good faith, to explore this difficult space?
I suggest one of the difficulties is that all sides tend to confuse privacy for secrecy. They’re not the same thing.
Privacy is a state of affairs where those who have Personal Information (PII) about us are constrained in how they use it. In daily life, we have few absolute secrets, but plenty of personal details. Not many people wish to live their lives underground; on the contrary we actually want to be well known by others, so long as they respect what they know about us. Secrecy is a sufficient but not necessary condition for privacy. Robust privacy regulations mandate strict limits on what PII is collected, how it is used and re-used, and how it is shared.
Therefore I am a privacy optimist. Yes, obviously too much PII has broken the banks in cyberspace, yet it is not necessarily the case that any “genie” is “out of the bottle”.
If PII falls into someone’s hands, privacy and data protection legislation around the world provides strong protection against re-use. For instance, in Australia Google was found to have breached the Privacy Act when its StreetView cars recorded unencrypted Wi-Fi transmissions; the company cooperated in deleting the data concerned. In Europe, Facebook’s generation of tag suggestions without consent by biometric processes was ruled unlawful; regulators there forced Facebook to cease facial recognition and delete all old templates.
We might have a better national security debate if we more carefully distinguished privacy and secrecy.
I see no reason why Big Data should not be a legitimate tool for law enforcement. I have myself seen powerful analytical tools used soon after a terrorist attack to search out patterns in call records in the vicinity to reveal suspects. Until now, there has not been the technological capacity to use these tools pro-actively. But with sufficient smarts, raw data and computing power, it is surely a reasonable proposition that – with proper and transparent safeguards in place – population-wide communications metadata can be screened to reveal organised crimes in the making.
A more sophisticated and transparent government position might ask the public to give up a little secrecy in the interests of national security. The debate should not be polarised around the falsehood that security and privacy are at odds. Instead we should be debating and negotiating appropriate controls around selected metadata to enable effective intelligence gathering while precluding unexpected re-use. If (and only if) credible and verifiable safeguards can be maintained to contain the use and re-use of personal communications data, then so can our privacy.
For me the awful thing about PRISM is not that metadata is being mined; it’s that we weren’t told about it. Good governments should bring the citizenry into their confidence.
Are we prepared to honestly debate some awkward questions?
- Has the world really changed in the past 10 years such that surveillance is more necessary now? Should the traditional balances of societal security and individual liberties enshrined in our traditional legal structures be reviewed for a modern world?
- Has the Internet really changed the risk landscape, or is it just another communications mechanism. Is the Internet properly accommodated by centuries old constitutions?
- How can we have confidence in government authorities to contain their use of communications metadata? Is it possible for trustworthy new safeguards to be designed?
Many years ago, cryptographers adopted a policy of transparency. They have forsaken secret encryption algorithms, so that the maths behind these mission critical mechanisms is exposed to peer review and ongoing scrutiny. Secret algorithms are fragile in the long term because it’s only a matter of time before someone exposes them and weakens their effectiveness. Security professionals have a saying: “There is no security in obscurity”.
For precisely the same reason, we must not have secret government monitoring programs either. If the case is made that surveillance is a necessary evil, then it would actually be in everyone’s interests for governments to run their programs out in the open.